SOFTSWISS is a top company focused on the iGaming industry, providing an umbrella solution for large gaming and betting businesses. SOFTSWISS products include Online Casino Platform, Game Aggregator, Sportsbook Platform, Affiliate Engine, and casino games under the BGaming brand.
SOFTSWISS in numbers:
2009 – foundation year
1500+ people in the company
300+ gaming websites supported
150M+ € generated via our software monthly
600K+ monthly active players
Responsibilities:
Analysis of external and internal business environment: competitors, market trends, marketing and sales funnel conversions etc.
Transforming analytical data into business recommendations and strategic insights.
Calculating business cases and validating initiatives based on defined metrics.
Tracking marketing campaigns through all communication channels on an ongoing basis.
Regular reporting on KPIs of the marketing department, preparing presentations.
Interaction with business development and product development teams.
Searching for new areas of growth, improvement, and innovation (growth hacking).