Overview:
SOFTSWISS continues to expand the team and is looking for Public Relations Manager. We need a true, experienced professional who shares our culture and values.
Key responsibilities:
- Develop and execute product-focused PR initiatives and industry-specific campaigns to highlight SOFTSWISS’s leadership in the market
- Establish and maintain strong partnerships with industry media, ensuring consistent brand visibility and exclusive collaborations
- Initiate and lead special media projects
- Prepare high-quality press releases, articles, and interviews to support strategic communication goals.
- Ensure effective distribution of PR content, monitor media coverage, and optimise PR efforts through analytics and reporting.
Requirements:
- A proactive mindset with 2+ years of proven experience in PR, communications, or media relations, preferably in iGaming, B2B tech, or related industries
- Strong ability to cultivate relationships with industry media and identify PR growth opportunities
- Analytic thinking: the ability to prepare research-based long-read stories
- Exceptional English communication skills (both written and oral)
- Strategic thinker capable of managing multiple campaigns and deadlines in a fast-paced environment
